PROJECT: South Africa Influencer Tour
ROLE: Designer

My job was to create two Instagram stories and a Facebook Interactive Experience, based on assets collected from two influencers during their trip to South Africa. My goal was for viewers to establish a connection with the influencers, easily follow along through their many adventures, and of course inspire them to plan a trip for themselves. The first IG story was an ‘urban’ tour and the second was a ‘soulful’ tour.